About this app
What is Crystal Cavern?
Andreas Braun, owner of four arcades in Wiesbaden, filed an objection and constitutional complaint against the tax rate in April last year according to local reporting. He argued that the tax rise had provided a ‘strangling’ effect to business and that it consumed operator profits.
According to a high court ruling from over a decade ago, the tax rise cannot be allowed to rise to the point of ‘consuming livelihoods’.
“If the tax burden alone makes it impossible to establish the occupation of slot machine operators as the economic basis of one’s livelihood within the municipality,” the ruling said.
How to play Crystal Cavern
“When we started this journey, my only vision was: ‘Let’s not be writing code in August,’” Grenstad says.
Cubeia set out to remove coding as the constraint on software development, but in doing so, the company has discovered that coding was only one constraint in a much larger system. As the bottleneck moves, so do the demands on the organisation: towards domain knowledge, product thinking, quality, prioritisation and understanding what customers need.
The technology itself has therefore become less important to the story.
How to play Crystal Cavern
For Wilson, the bigger point is not who else may follow, but why operators need these tools in the first place. Splash Tech was built to help operators make existing content portfolios work harder, using free-to-play experiences and a supplier-agnostic jackpot engine to drive engagement, retention, cross-sell and lifetime value across casino, sportsbook and third-party content.
Jackpots and free-to-play may be very different propositions, but Wilson judges both against the same unromantic measure: whether they produce value for the operator.
For free-to-play, that process can begin before the customer has committed money. “It’s about building muscle memory, providing achievable incentives to players and gamification,” Wilson explains. By lowering the barrier to participation, a free-to-play game can provide an accessible first interaction with an operator, while repeated play builds familiarity and creates a reason to return.
